Henkell and Freixenet come together
28 November, 2018
Henkell & Co. Sektkellerei and Freixenet SA has unveiled a new name and a logo for the holding company, the former Henkell & Co. Group.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
